Koda Health

Offering digital innovation with a human touch to ACP and critical illness planning.

Deliverables

Brand Strategy

Copywriting

Marketing Assets

Messaging Guidelines

Product Logos

Visual Identity Guidelines

Website Design

Website Development

20%

increase in
traffic

220%

increased
engagement

2X

conversion
rate

Scaling with a Bold Vision

Koda Health required a brand refresh to support its growth and market success. Through Brave Tale’s intensive process, Koda was able to align its team on a common purpose and vision, culminating in a comprehensive brand strategy, clear messaging, and a sleek, intuitive website designed to elevate Koda’s presence as it scaled.

Amplifying the Brand’s Essence

Brave Tale enhanced Koda’s visuals with an expanded color palette and a cohesive design strategy, creating dynamic marketing collateral that energized the brand while staying true to its core.

To align with Koda’s future vision, Brave Tale developed a product logo strategy that unified its brand identity and positioned it for sustained growth.

Scaling with Strategic Clarity

From strategy to execution, Brave Tale helps brands like Koda grow with clarity, creativity, and impact.

Before & after

  • Light, streamlined visuals
  • Human-centered innovation
  • Showcase the technology
  • Scalable branding
  • Intuitive, accessible UX
BeforeAfter

Before

After

The Brave Tale team is amazing

The Brave Tale team is amazing – not only are they great storytellers and designers, but they are truly phenomenal project managers and communicators. They were able to deliver an exceptional brand redesign and website within a TIGHT deadline, so that we could capitalize on a significant press opportunity. Bravetale = Quality Output, Within Budget, and ON TIME. Very few firms can say that.”

– Tatiana Fofanova, PhD, Chief Executive Officer
KodaHealth

Brave Tale helps health innovators turn
bold visions into meaningful results.