Kelly MacDonald - Brave Tale

About Kelly MacDonald

Kelly MacDonald is the Creative Director at Brave Tale, a branding agency that helps healthcare innovators stand out with strategic branding and impactful websites. Ready to elevate your brand? Let’s create something extraordinary together.

6 Game-Changing Healthcare Branding Tactics (No logo required)

6 Game-Changing Healthcare Branding Tactics (No logo required)

When most people think about branding, they picture a slick [...]

By Kelly MacDonald|2025-03-26T08:46:46-04:00March 31, 2025|Brand Growth|0 Comments

Science Founders: Stop Letting Your Message Go Up In Smoke

Science Founders: Stop Letting Your Message Go Up In Smoke

Most Science Founders Aren’t in It for the Money If [...]

By Kelly MacDonald|2025-03-25T11:29:42-04:00March 25, 2025|Strategy|0 Comments

Don’t underestimate the power of a great brand story

Don’t underestimate the power of a great brand story

Imagine this: You’ve spent years developing a groundbreaking health tech [...]

By Kelly MacDonald|2025-03-13T14:56:11-04:00March 11, 2025|Strategy|0 Comments

Accessibility for Healthcare Websites

Accessibility for Healthcare Websites

Accessibility for Healthcare Websites: How Inclusive Design Improves Patient Experience [...]

By Kelly MacDonald|2025-02-24T10:05:48-05:00February 24, 2025|Tactics|0 Comments

Does your health tech website inspire trust?

Does your health tech website inspire trust?

For emerging health innovation companies, a health tech website is [...]

By Kelly MacDonald|2025-02-17T13:25:28-05:00February 17, 2025|Tactics|0 Comments

5 Branding Pitfalls Science Founders Should Avoid

5 Branding Pitfalls Science Founders Should Avoid

Science founders are brilliant at what they do—pushing boundaries, solving [...]

By Kelly MacDonald|2025-02-10T11:16:48-05:00February 10, 2025|Entrepreneurship|0 Comments

Mastering the Double Act of B2B2C Health Tech Branding

Mastering the Double Act of B2B2C Health Tech Branding

Mastering B2B2C Health Tech Branding: Engaging Providers and Patients Alike [...]

By Kelly MacDonald|2025-02-04T10:24:40-05:00February 3, 2025|Strategy|0 Comments

Think branding is BS? In healthcare, it can be life or death.

Think branding is BS? In healthcare, it can be life or death.

Think branding is BS? History begs to differ. Imagine if [...]

By Kelly MacDonald|2025-02-04T10:40:38-05:00January 27, 2025|Brand Growth|0 Comments

How to Avoid Over-Doctoring Your Medical Technology Brand

How to Avoid Over-Doctoring Your Medical Technology Brand

How to Avoid Over-Doctoring Your Brand If you’re in medical [...]

By Kelly MacDonald|2025-02-04T12:42:42-05:00January 20, 2025|Entrepreneurship|0 Comments

Ready to Bring Your Health Tech Brand Back to Life?

Ready to Bring Your Health Tech Brand Back to Life?

Has your health tech brand lost its spark? Maybe you [...]

By Kelly MacDonald|2025-02-04T11:50:15-05:00January 13, 2025|Brand Growth|0 Comments

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