ECOH

ECOH is an environmental consulting firm that helps businesses and organizations protect their people, property, and planet through expert guidance and consultation on everything from environmental impact to occupational health and hazardous materials.

As a well-established and well-respected Canadian environmental consulting business, ECOH required a refreshed brand identity, websites, and marketing strategy to expand its network and target new verticals.

Like many well-established businesses, ECOH wanted to maintain its legacy while creating a refreshed brand identity that better reflected its value proposition, positioning the company for ongoing growth. 

Working closely with ECOH’s leadership team and marketing leads, Brave Tale provided a simple process to clarify ECOH’s message and create a visual identity to amplify that message across all digital and print channels.

The process included:

• Discovery: 
  • Met with all stakeholders to identify ECOH’s core values
  • Audited existing marketing collateral to identify strengths and weaknesses

• Strategy
  • Crafted ECOH’s new Brand Strategy: Visual Identity, Messaging Strategy, Core Values, Mission, and Vision

• Development
  • Provided website copywriting, design, and development
  • Created new collateral for print materials

• Execution
  • Provided consultation for ongoing marketing initiatives, including social media.

ECOH’s marketing team is now fully equipped with a refreshed identity and a clear plan to help the business grow and scale.

Deliverables:

• Brand Strategy Guide
• Website Copywriting & Wireframes
• Website Design & Development
• Social Media Visual Assets
• Social Media Marketing Strategy
• Print marketing